JESSICA H. COLÓN
Creative Director
CHIPOTLE: HUMAN NATURE
To celebrate Earth Day and showcase their dedication to sustainability, Chipotle created a short film outlining how humans and nature can work together sustainably, released alongside their Annual Sustainability Report. Our Brand Strategy, Digital Strategy, Content Creation, UX, and Web Development collaborated closely to create an immersive experience inspired by the film and Chipotle's first-of-its-kind sustainability tracker. Through stories from their farm partners, sustainability statistics, and the positive impact of each ingredient, customers were able to experience the importance of getting back to nature.
WINNER: GOLD 2024 Addy Awards, Corporate Social Responsibility​ • GOLD 2023 Davey Awards, Digital Sustainability • SILVER 2023 Davey Awards, Corporate Responsibility
![Social-3-Up---Human-Nature-Left.gif](https://static.wixstatic.com/media/d095cd_7987ca0d2ab540d0b87ce1a53ae3ac63~mv2.gif/v1/fill/w_410,h_410,al_c,usm_0.66_1.00_0.01,pstr/Social-3-Up---Human-Nature-Left_gif.gif)
![Instagram+post+-+Middle.png](https://static.wixstatic.com/media/d095cd_0bdeaa75d5a5403a820dc59c647f81d2~mv2.png/v1/fill/w_415,h_415,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Instagram%2Bpost%2B-%2BMiddle.png)
![](https://static.wixstatic.com/media/d095cd_834734c70113476895a09d7d3b233022~mv2.gif/v1/fill/w_410,h_410,al_c,usm_0.66_1.00_0.01,pstr/d095cd_834734c70113476895a09d7d3b233022~mv2.gif)
Created in collaboration with Hunt, Gather